Writing that gets results
Your business could have the best product/service in the world – but if you can’t effectively share this information with your audience and your buyers, then it doesn’t really matter. The purpose of copy and marketing materials are to be the voice of your business and enable you to speak to potential customers. So, if you want to increase sales and revenue, and grow your business, then it’s vitally important that your copy is the best it can be – and this is where I can help.
Formats for success
Many writers will distinguish their services and capabilities based on formats e.g., brochures, social media, website copy. At Keystone Copywriting, this isn’t necessary. Having distilled copywriting down to a robust 5-step process and fine-tuned my skillsets over many years, there is very little (if anything) I cannot write. Whatever task you are undertaking, I'll likely have experience in that area. Need a tagline? I can do it. Want a video script? No problem. Require long-form content for a marketing campaign? Consider it done. Reach out today to discuss your requirements and I'll happily talk it through with you.
Best practice approach
Every industry and audience are different – that’s a given. This means that the copy/content you distribute will be crafted slightly differently to align with the buying behaviour of your audiences. This, of course, will be guided by past results and metrics. But, if you don’t yet have this insight, don’t fret. At Keystone Copywriting, all copy starts from a place of best-practice methodologies. Using experience and industry averages, my copy is written in a way that is most likely to generate results. If your data or reporting suggests a better or more targeted way of doing things, then I’ll quickly adapt to ensure maximum returns on your marketing investment.
Writing you can trust
Entrusting your copy to an external writer is never easy, but you can soften the blow by choosing a writer that has vast experience. Over the past 20 years, I have worked with over 170 brands including many household names, so you can rest assured I'm more than capable. In my extensive career, so far, I've written for organisations including...
